Simple Steps to Find an Article Writing Service

Many businesses understand the importance of content marketing and quality web content writing. However, some businesses are simply too busy and don’t have the resources to complete this work on their own. These companies either suffer the consequences of not having a solid online presence or they hire an article writing service to help them. Hiring a service that matches you with a quality content writer will help your business succeed online without costing a lot of your time, effort or money.

Check Their Background

A good article writing service will have a solid background that shows you their expertise in the area of web content writing. While the service is capable of telling you more about their background when you speak with a representative, it can also be useful to do some of the research on your own. Look for reviews of their services and look over the work they have completed for their own website, blog and other marketing materials. If a company is dedicated to their work, they will put the work into helping their own company, as well as yours.

In addition to checking into the background of the service itself, you should find out as much as you can about the content writer with whom you will be working. Look for someone who has a proven track record of success with their work. There are plenty of amateurs on the Internet who feel they can sufficiently string words together to please their clients. You need someone who can write on a college level and provide you with the quality you deserve.

Ask for Examples

Actions speak much louder than words. As you consider which article writing service you want to hire for your web content writing, make sure you ask them for examples of the work they have already performed, particularly within your industry. This will give you a clear picture of what they will be able to do for you. For instance, if you hire them to write your blog posts, seeing examples of their press releases or white papers will not give you the evidence you need to make your decision.

Do They Format Their Work?

One of the biggest factors in the success of your content marketing is how well your content writer formats the work. Subheadings are particularly important for your blog posts and other web content writing because it breaks up the text and allows readers to scan the piece to determine if they want to read it or not. Hyperlinks, bold text, italics and other features are important to formatting. If the article writing service isn’t able to make your content look great, it isn’t worth your time or your money to invest in their work. Make sure you ask about the type of formatting they use and let them know if you have any preferences.

Evaluate Turnaround Time

When you have a content writer working on content for your site, your blog or other marketing materials, you need to know how fast you can expect the work. Some companies claim they can consistently turn your work around in as little as 24 hours and maintain a high level of quality. While this may be possible, it certainly isn’t typical. However, a good article writing service should be able to submit work to you in less than seven days, giving you the content you need quickly. If you are working with them on a consistent basis, this can mean receiving new content daily.

Get a Price Quote

The final important piece to the puzzle is to find out how much the company charges. Make sure you find a company that can create a custom package just for your business. They may offer a package that fits your needs, but if not, they should be happy to work with you to find an alternative that works with your needs and your budget. Remember, you don’t have to spend a lot of money to get what you need.

An article writing service can be the perfect way to get the content you need without spending your own time and resources on this important task. When you take the time to find a content writer who has the experience necessary to complete quality work for you on a regular basis, you can boost your content marketing and see the results you are looking for.

Do you need help with your content marketing plan? Contact us to find out what our article writing service can offer.

Source:http://www.iwebcontent.com/simple-steps-to-find-an-article-writing-service/

Basic web scraping and data visualization using Google Spreadsheets

Google Spreadsheets provides a free, one-stop solution for journalists and researchers to retrieve tabular data from a web page, visualize the data, and embed the visualizations in a news or research report.

There are times when a journalist or researcher needs to incorporate visualized data in a report, and the data reside on a third-party website, in the form of a table. It is tedious and time-consuming to manually copy/paste the table, take care of any formatting issues, find a way to visualize the data, and upload the visualizations somewhere on the web for sharing and embedding.

With a free Google account, in three steps, we can create a spreadsheet, let the spreadsheet retrieve data in that table, perform various visualizations with the retrieved data, and then share the visualizations through different venues.

Step 1: Retrieve (scrape) tabular data

Google Spreadsheets provides a large collection of “functions” that do various things. This tutorial is based on one particular function that retrieves tabular data on a web page; for other spreadsheet functions, please refer to the Google Spreadsheet function list.

Let’s say that in a report about U.S. population, we want to quote state-by-state population data, in the form of an interactive chart, off of the Wikipedia list of U.S. states, which is a table with 12 columns and dozens of rows.

With a new blank spreadsheet, type in the A1 cell (the upper-left cell) the following function code:

This formula tells Google Spreadsheets to go to the said web page, look for tables on that page, and fetch data in the second table. Once I hit the enter key, in a few moments, the blank spreadsheet is populated with data as shown in the screenshot below:

U.S. population

A few notes about this step:

    To scrape data from any other page, copy that web address and paste it within the quotation marks.

    For that number “2″ in the formula – a web page may contain several tables; some are visible, some invisible. If you don’t know how to read HTML source codes and pinpoint the exact table you want to target, then start with 1, and work your way up until the spreadsheet returns the data you want.

    You cannot edit this spreadsheet as it is dynamically linked to the source on that Wiki page. If you delete a column or cell, the spreadsheet will refresh itself with the deleted contents back in place.

    If you do need to edit the data, for instance to create a customized chart of selected columns/rows, you need to make a copy of the spreadsheet. Remember, when you copy/paste to a new spreadsheet, choose edit>paste special>paste values only, so that the new spreadsheet is not linked to the source.

Step 2: Visualize data

Google Spreadsheets provides various visualization tools that we can choose and customize to suit our needs.

For instance, I want to visualize and compare the 2012 estimated population of the top-10 states. To do that, I need to specify the range of cells for the visualization; in this case, it is columns C and D, from row 1 down to row 11 (we need to include the header in row 1).

This range is thus C1:D11, which is a standard way to specify spreadsheet ranges.

(Note: read a Goggle Spreadsheet tutorial for working with cell range and other spreadsheet features)

On the spreadsheet menu bar, click on the “Insert chart” button (third from right); in the Chart Editor pop-up window, there are three tabs where we can customize the chart:

    chart-editorUnder the Start tab, change the data range to Sheet1!C1:D11; leave other options as is, and make sure “use row 1 as headers” is checked. Based on the data type, the spreadsheets has a few recommended charts; I selected the bar chart.

    Click the Chart tab and explore other types of charts; charts not compatible with the current data set are not available (grayed out).

    Click the Customize tab; here, among others, give the chart a title, and scroll down to change the default names of the vertical axis and the horizontal axis.

    Click Insert and the chart will be shown on top of the spreadsheet; click upper-right corner of the chart window, click the drop-down menu and choose “move to own sheet.” The chart will be shown in a separate sheet with a default name of “Chart 1.”

Step 3: Share chart visualizations

By default, the spreadsheet is private, meaning it is only visible to its creator. For others to view our chart, we need to change the sharing settings: Click on the blue “Share” button on the upper-right corner; in the pop-up window, under “who has access,” click on “change” next to the “private” option, choose either “public on the web” or “anyone with the link,”  click Save then Done.

Click File>Publish to the web; in the pop-up window, under “Get a link to the published data,” there are a few options:

    Click in the first box and you will see a group of options for how you can share the data/chart. For our purpose, we want to embed the interactive chart in this blog post, so I selected “HTML to embed in a page.”

    Click in the “All sheets” box and choose “Chart 1,” which is the one that holds the chart.

In the next box, select and copy the codes, paste them to the HTML editor of a blog post or web page, and an interactive chart will be shown as the one below; notice that in the original codes, the default dimensions are 500 pixels wide and 300 pixels tall; I changed it to 650*450 for display in this blog post.

It should be noted that in some browsers, an embedded chart may have unsightly scroll bars along the right and the bottom borders. I have not been able to find a fix, but we can always embed a chart image which is automatically generated and doesn’t have scroll bars. All we need to do is to click “publish chart” on the sheet that holds the chart; in the pop-up window, select “image” as the publish format, copy the link and paste it to a blog post or web page.

Source:http://www.mulinblog.com/basic-web-scraping-data-visualization-using-google-spreadsheets/

Data Cleansing Services Launched by WinPure

The new range of services are aimed at companies and individuals who have more complex needs or simply do not have the time to use our award-winning data cleansing software.

The WinPure Data Cleansing Service is available to clean, suppress and enhance consumer or business data. Featuring pay-as-you-go pricing so you only pay for what you need. WinPure can check your data against the latest UK Royal Mail PAF file and the National Change of Address (NCOA) database to determine if any of the individuals or companies/organizations in the database have relocated, and will update the database with new addresses as needed. Also included are checks against the Bereavement Register, MPS and TPS.

For names and addresses, the data cleansing service will ensure that your list or database doesn’t contain duplicate records and all your records in your file are up to date and accurate, and are maintaining the addresses in the Royal Mails standard format..

By using the data cleansing service it will also ensure businesses and consumers stay compliant with the Data Protection Act by ensuring that the data they hold is current and accurate. Businesses using this service will also help protect the environment and their bottom line by avoiding waste when sending out duplicate or unwanted mailings.

WinPure can undertake bureau work on either a one-off basis or as a regular service. For more information on the data cleansing services visit  and ensure you maximise your business performance in future with clean, accurate and up-to-data data.

About WinPure

WinPure are a worldwide leading provider of data quality and data cleansing software solutions that are powerful, simple to use, inexpensive and most importantly can be used by anyone rather than just IT specialists or data cleansing experts. Businesses around the world are now using WinPure software to help improve the quality of their information, helping them to increase profitability through more accurate data, and reducing costs by eliminating duplications, spelling errors and mistakes. WinPure products are relied upon by thousands of international companies, non profit & government agencies, educational organizations and individuals in over 40 countries from around the world.

Source:http://www.sbwire.com/press-releases/data-cleansing-services-launched-by-winpure-286331.htm

Data Cleansing Services Launched by WinPure

The new range of services are aimed at companies and individuals who have more complex needs or simply do not have the time to use our award-winning data cleansing software.

The WinPure Data Cleansing Service is available to clean, suppress and enhance consumer or business data. Featuring pay-as-you-go pricing so you only pay for what you need. WinPure can check your data against the latest UK Royal Mail PAF file and the National Change of Address (NCOA) database to determine if any of the individuals or companies/organizations in the database have relocated, and will update the database with new addresses as needed. Also included are checks against the Bereavement Register, MPS and TPS.

For names and addresses, the data cleansing service will ensure that your list or database doesn’t contain duplicate records and all your records in your file are up to date and accurate, and are maintaining the addresses in the Royal Mails standard format..

By using the data cleansing service it will also ensure businesses and consumers stay compliant with the Data Protection Act by ensuring that the data they hold is current and accurate. Businesses using this service will also help protect the environment and their bottom line by avoiding waste when sending out duplicate or unwanted mailings.

WinPure can undertake bureau work on either a one-off basis or as a regular service. For more information on the data cleansing services visit  and ensure you maximise your business performance in future with clean, accurate and up-to-data data.

About WinPure

WinPure are a worldwide leading provider of data quality and data cleansing software solutions that are powerful, simple to use, inexpensive and most importantly can be used by anyone rather than just IT specialists or data cleansing experts. Businesses around the world are now using WinPure software to help improve the quality of their information, helping them to increase profitability through more accurate data, and reducing costs by eliminating duplications, spelling errors and mistakes. WinPure products are relied upon by thousands of international companies, non profit & government agencies, educational organizations and individuals in over 40 countries from around the world.

Source:http://www.sbwire.com/press-releases/data-cleansing-services-launched-by-winpure-286331.htm

Methods for making lucrative article writing routines

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Source:http://www.escortlyfe.com/showthread.php?tid=57073

Simple Steps to Find an Article Writing Service

Many businesses understand the importance of content marketing and quality web content writing. However, some businesses are simply too busy and don’t have the resources to complete this work on their own. These companies either suffer the consequences of not having a solid online presence or they hire an article writing service to help them. Hiring a service that matches you with a quality content writer will help your business succeed online without costing a lot of your time, effort or money.

Check Their Background

A good article writing service will have a solid background that shows you their expertise in the area of web content writing. While the service is capable of telling you more about their background when you speak with a representative, it can also be useful to do some of the research on your own. Look for reviews of their services and look over the work they have completed for their own website, blog and other marketing materials. If a company is dedicated to their work, they will put the work into helping their own company, as well as yours.

In addition to checking into the background of the service itself, you should find out as much as you can about the content writer with whom you will be working. Look for someone who has a proven track record of success with their work. There are plenty of amateurs on the Internet who feel they can sufficiently string words together to please their clients. You need someone who can write on a college level and provide you with the quality you deserve.

Ask for Examples

Actions speak much louder than words. As you consider which article writing service you want to hire for your web content writing, make sure you ask them for examples of the work they have already performed, particularly within your industry. This will give you a clear picture of what they will be able to do for you. For instance, if you hire them to write your blog posts, seeing examples of their press releases or white papers will not give you the evidence you need to make your decision.

Do They Format Their Work?

One of the biggest factors in the success of your content marketing is how well your content writer formats the work. Subheadings are particularly important for your blog posts and other web content writing because it breaks up the text and allows readers to scan the piece to determine if they want to read it or not. Hyperlinks, bold text, italics and other features are important to formatting. If the article writing service isn’t able to make your content look great, it isn’t worth your time or your money to invest in their work. Make sure you ask about the type of formatting they use and let them know if you have any preferences.

Evaluate Turnaround Time

When you have a content writer working on content for your site, your blog or other marketing materials, you need to know how fast you can expect the work. Some companies claim they can consistently turn your work around in as little as 24 hours and maintain a high level of quality. While this may be possible, it certainly isn’t typical. However, a good article writing service should be able to submit work to you in less than seven days, giving you the content you need quickly. If you are working with them on a consistent basis, this can mean receiving new content daily.

Get a Price Quote

The final important piece to the puzzle is to find out how much the company charges. Make sure you find a company that can create a custom package just for your business. They may offer a package that fits your needs, but if not, they should be happy to work with you to find an alternative that works with your needs and your budget. Remember, you don’t have to spend a lot of money to get what you need.

An article writing service can be the perfect way to get the content you need without spending your own time and resources on this important task. When you take the time to find a content writer who has the experience necessary to complete quality work for you on a regular basis, you can boost your content marketing and see the results you are looking for.

Do you need help with your content marketing plan? Contact us to find out what our article writing service can offer.

Source:http://www.iwebcontent.com/simple-steps-to-find-an-article-writing-service/

Tools for Data Scraping and Visualization

Over the last few weeks I co-taught a short-course on data scraping and data presentation for.  It was a pleasure to get a chance to teach with Ethan Zuckerman (my boss) and interact with the creative group of students! You can peruse the syllabus outline if you like.

In my Data Therapy work I don’t usually introduce tools, because there are loads of YouTube tutorials and written tutorials.  However, while co-teaching a short-course for incoming students in the Comparative Media Studies program here at MIT, I led two short “lab” sessions on tools for data scraping, interrogation, and visualization.

There are a myriad of tools that support these efforts, so I was forced to pick just a handle to introduce to these students.  I wanted to share the short lists of tools I choose to share.

Data Scraping:

As much as possible, avoid writing code!  Many of these tools can help you avoid writing software to do the scraping.  There are constantly new tools being built, but I recommend these:

   1.Copy/Paste: Never forget the awesome power of copy/paste! There are many times when an hour of copying and pasting will be faster than learning any sort of new tool!
 
   2.Import.io: Still nascent, but this is a radical re-thinking of how you scrape.  Point and click to train their scraper.  It’s very early, and buggy, but on many simple webpages it works well!
 
   3.Regular Expressions: Install a text editor like Sublime Text and you get the power of regular expressions (which I call “Super Find and Replace”).  It lets you define a pattern and find it in any large document.  Sure the pattern definition is cryptic, but learning it is totally worth it (here’s an online playground).
 
   4.Jquery in the browser: Install the bookmarklet, and you can add the JQuery javascript library to any webpage you are viewing.  From there you can use a basic understanding of javascript and the Javascript console (in most browsers) to pull parts of a webpage into an array.
 
   5.ScraperWiki: There are a few things this makes really easy – getting recent tweets, getting twitter followers, and a few others.  Otherwise this is a good engine for software coding.
 
   6.Software Development: If you are a coder, and the website you need to scrape has javascript and logins and such, then you might need to go this route (ugh).  If so, here’s a functioning example of a scraper built in Python (with Beautiful Soup and Mechanize).  I would use Watir if you want to do this in Ruby.

Data Interrogation and Visualization:

There are even more tools that help you here.  I picked a handful of single-purpose tools, and some generic ones to share.

   1.Tabula: There are  few PDF-cleaning tools, but this one has worked particularly well for me.  If your data is in a PDF, and selectable, then I recommend this! (disclosure: the Knight Foundation funds much of my paycheck, and contributed to Tabula’s development as well)

   2.OpenRefine: This data cleaning tool lets you do things like cluster rows in your data that are spelled similarly, look for correlations at a high level, and more!  The School of Data has written well about this – read their OpenRefine handbook.

   3.Wordle: As maligned as word clouds have been, I still believe in their role as a proxy for deep text analysis.  They give a nice visual representation of how frequently words appear in quotes, writing, etc.

   4.Quartz ChartBuilder: If you need to make clean and simple charts, this is the tool for you. Much nicer than the output of Excel.

   5.TimelineJS: Need an online timeline?  This is an awesome tool. Disclosure: another Knight-funded project.

   6.Google Fusion Tables: This tool has empowered loads of folks to create maps online.  I’m not a big user, but lots of folks recommend it to me.

   7.TileMill: Google maps isn’t the only way to make a map.  TileMill lets you create beautiful interactive maps that fit your needs. Disclosure: another Knight-funded project.

   8.Tableau Public: Tableau is a much nicer way to explore your data than Excel pivot tables.  You can drag and drop columns onto a grid and it suggests visualizations that might be revealing in your attempts to find stories.

I hope those are helpful in your data scraping and story-finding adventures!

Source:http://datatherapy.wordpress.com/2013/10/24/tools-for-data-scraping-and-presentation/

Building a Website Scraper using Chrome and Node.js

A couple of months back, I did a proof of concept to build a scraper entirely in JavaScript, using webkit (Chrome) as a parser and front-end.

Having investigated seemingly expensive SaaS scraping software, I wanted to tease out what the challenges are, and open the door to some interesting projects. I have some background in data warehousing, and a little exposure to natural language processing, but in order to do any of those things I needed a source of data.

The dataset I built is 58,000 Flippa auctions, which have fairly well-structured pages with fielded data. I augmented the data by doing a crude form of entity extraction to see what business models or partners are most commonly mentioned in website auctions.

Architecture

I did the downloading with wget, which worked great for this. One of my concerns with the SaaS solution I demoed, is that if you made a mistake in parsing one field, you might have to pay to re-download some subset of the data.

One of my goals was to use a single programming language. In my solution, each downloaded file is opened in a Chrome tab, parsed, and then closed. I used Chrome because it is fast, but this should be easily portable to Firefox, as the activity within Chrome is a Greasemonkey script. Opening the Chrome tabs is done through Windows Scripting Host (WSH). The chrome extension connects to a Node.js server to retrieve the actual parsing code and save data back to a Postgres database. Having JavaScript on both client and server was fantastic for handling the back and forth communication. Despite the use of a simple programming language, the three scripts (WSH, Node.js, and Greasemonkey) have very different APIs and programming models, so it’s not as simple as I would like. Being accustomed to Apache, I was a little disappointed that I had to track down a script just to keep Node.js running.

Incidentally, WSH is using Internet Explorer (IE) to run its JavaScript; this worked well, unlike the typical web programming experience with IE. My first version of the script was a cygwin bash script, which involved too much resource utilization (i.e. threads) for cygwin to handle. Once I switched to WSH I had no further problems of that sort, which is not surprising considering its long-standing use in corporate environments.

Challenges

By this point, the reader may have noticed that my host environment is Windows, chosen primarily to get the best value from Steam. The virtualization environment is created on VirtualBox using Vagrant and Chef, which make creating virtual machines fairly easy. Unfortunately, it is also easy to destroy them. I kept the data on the main machine, backed up in git, to prevent wasting days of downloading. This turned out to be annoying because it required dealing with two operating systems (Ubuntu and Windows), which have different configuration settings for networking.

As the data volume increased, I found many new defects with this approach. Most were environmental issues, such as timeouts and settings for the maximum number of TCP connections (presumably these are low by default in Windows to slow the spread of bots).

Garbage collection also presented an issue, since the Chrome processes consume resources at an essentially fixed rate (their memory disappears when the process ends). The garbage collection in Node.js causes a sawtooth memory pattern. During this process many Chrome tabs open. The orchestration script must watch for this in order to slow down and allow Node.js to catch up. This script should also pause if the CPU overheats; unfortunately I have not been able to read CPU temperature. Although this capability is supposedly supported by Windows APIs, it is not supported either by Intel’s drivers or my chip.

Successes

A while back I read about Netflix’s Chaos Monkey and tried to apply its principle of assuming failure to my system. Ideally a parsing script should not stop in the middle of a several day run, so it is necessary to handle errors gracefully. Although the scripts have fail-retry logic, it unfortunately differs in each. Node.js restarts if it crashes because it is running tandem with Forever. The orchestration script doesn’t seem to crash, but supports resumption at any point, and watches the host machine to see if it should slow down. The third script, the Chrome extension, watches for failures from RPC calls, and does exponential backoff to retry.

Using the browser as a front-end gives you a free debugger and script interface, as well as a tool to generate xpath expressions.

Possibilities

The current script runs five to ten thousand entries before requiring attention. I intend to experiment with PhantomJS in order to improve performance, enable sharding, and support in-memory connections.

Source:http://www.garysieling.com/blog/building-a-website-scraper-using-chrome-and-node-js

Data Mining With a Web Screen Scraping Software

Data collection from websites is a time consuming job hence you need a dedicated team to collect online data. Or you need a web screen scraping program that could download the required data in a suitable format. Choose software instead of relying on data mining team. The software could make your job a lot easier.

Advantages of using software

ItâEUR(TM) s time saving. You could complete a project in as little as one hour, if itâEUR(TM)s a short project like collecting contact details of targeted audiences from certain websites. Another advantage of this software is that it would free your data mining team from the tedious job. In this way, you would be able to utilize that team in other productive projects. In other words, using the software would improve your teamâEUR(TM)s productivity.

The software would arrange the data in the format that is suitable for you. For instance you could get Vcard details in spreadsheet and save the file for future use. Similarly you could get the data in the format suitable for market research, price comparison and business intelligence. The software would take care that you get the information in the format that is readable, understandable and convenient for you.

It would give you latest and authentic data. You could make mistakes in downloading the data like missing important information but there is no such apprehension with software. It would provide you information just like itâEUR(TM)s available on the web.

The software would be programmed to suit to your needs. It would be dedicated for your projects only. Since it would be coded for you, you could improve its functionality and usability as and required. For instance you could use the program to help your visitors fill forms. There could be more uses of the program.

For web screen scraping program, you could contact a reliable service provider. Since there are many groups that provide content scraping service, you could shop around to locate the most reliable service provider. You would be charged a price for the service but you could find most affordable service so that you donâEUR(TM)t feels pressure on your pocket.

If you need web content and you mine data manually then you should consider using web screen scraping service. You could get the data you need by paying a small amount. The software would provide you latest data that you could rely upon.

Source: http://goarticles.com/article/Data-Mining-With-a-Web-Screen-Scraping-Software/7761459/

Product Feed Integration and Scraping Products From Supplier Web Sites

This is an old post. The information it contains is probably out of date or innacurate

This is a post that was written a long time ago and is only being kept here for posterity. You should probably look up more recent blog posts related to the subject you are researching

One of the big tasks that any ecommerce retail business must undertake is the continual updating and inserting of products into the catalogue. Done one by one, this task can take a ridiculous amount of time. In some instances there is no better option, but in the vast majority of cases there is!

Product Feed

The ideal scenario is that your supplier makes available an up to date product feed which is regularly updated and contains all of the information you need to insert those products into your catalogue. The challenge with this is that it is highly unlikely that you will literally be able to upload this data as is. The reason being that each ecommerce system has its own quirks and separate ways of doing things. Before you can upload this data into your feed, it is highly likely that it will need to be altered and prepared for insertion.

You could do updating by hand – but that brings us back to our first point. Doing things by hand can take a ridiculously large amount of time. Instead – we recommend that you have a script which does all this preparation for you.

In fact this task is something that Edmonds Commerce specialises in. Not least because it is something that we have done plenty of and so we have a good understanding of how to do the job. Furthermore – we understand how to do the job well.

Spidering and Scraping Products from Supplier Web Site

If your supplier does not provide a feed, or if the feed they supply does not have all of the information that you want, you might think you are stuck. You are not!

It is perfectly possible to build a system which will visit every product on your suppliers web site and grab all of the information and pictures and then save them into a format that you can insert into your catalogue system. It is even possible to extend the scraping system so that it goes all the way and inserts the products into your site for you.

Again this is something that Edmonds Commerce specialises in.

Conclusion

If you find that you or your staff are spending large amounts of time manually copying and pasting information from supplier web sites – you need to ask yourself if that is really cost effective. Whilst developing a script to process a feed or scrape a supplier web site might involve a significant initial outlay – the humongous saving in staff time ensures that you will quickly recoup this cost and then will be straight into a profitable scenario. Furthermore your catalogue will be absolutely up to date with the latest pictures, information and prices meaning that you have the best chance to sell those products.

If you want to discuss how Edmonds Commerce could help you achieve these great goals of cost reduction and totally up to date catalogue – please do get in touch.

Source:http://edmondscommerce.github.io/spidering/ecommerce/product%20catalogue/product%20feed/scraping/product-feed-integration-and-scraping-products-from-supplier-web-sites.html

Three Reasons to Outsource Your Content Marketing

“If businesses can be transparent, be authentic—in the right context—then the brand and the brand story can be conversational and influential.” –Deanna Brown, CEO of Federated Media Publishing

The strategy behind content marketing is changing. No longer is it a game of clicks and popularity. Rather, it is an organic process where meaningful engagement with consumers rule all. Consumers’ attention spans are narrowing, and it’s our job as marketers to provide a true sense of connection to our products and brands.

Marketers are beginning to realize that creating the content is not enough. The strategy, implementation, and follow-through are what ultimately lead to consumer engagement and influence purchasing behavior. Content marketing is a challenge, and it can be stressful.

Challenges of content marketing

The solution? Leave it up to the experts. We know that your business is your baby, and you’re protective over your brand—but in order to be competitive in today’s market, there are times when you have to put your ego aside and get some help.

Here are three reasons to outsource your content marketing.

    More return on your investment

    By outsourcing your content, you are opening the door to an increase in the quantity and quality of your leads, ultimately benefiting your ROI. Marketing writers know how to create content optimized for the greatest return on investment. Telling engaging stories is their job. The content they create will contain quality links, increase your search engine traffic and rankings, and increase your credibility as a company. Outsourcing also allows you to be more flexible with your budget, controlling when and where your funds will go.  Finally, outsourcing allows you to allocate your time and focus to other business needs, increasing your revenue. Focus on what you’re good at!

    Consistent brand identity

    A great company, specializing in brand identity and promotion, will create a consistent message (and voice) across your marketing channels. You have various aspects of the business to focus on each day. Outside firms have the energy and focus to strengthen your brand’s message, and keep it scheduled and consistent. Content marketers understand the strategy behind a message to set your company apart as a leader in the industry. Rather than focusing exclusively on self-promotion and product/service push, they will be sure to create a message the consumers want—and that’s what it’s all about.

    The experts will encourage consumers to take action

    Writers understand how to create content that will not only engage your ideal consumer, but also call them to action. Strategically placed “calls to action” dramatically increase your campaign’s ability to deliver results. They will do this indirectly, in ways that do not feel disingenuous to the reader. Rather than fishing for customers with sales pitch content, they will make the customers come to you with content tailored to your ideal buyer.   And the bonus reason?

    …and the bonus reason…

    An outsourced company will deliver, every time

    An (good) outsourced content creation team will never get comfortable delivering what is expected. They will continuously strive to go above and beyond to prove they are worth your resources. Why? Because they are replaceable. Rather than training someone from within, you have an expert in your business circle. And extension of your team that wants to be a bit of a show off. And that works for you! This can be invaluable when it comes to content marketing. With proper guidance, an outsourced company will deliver great material, every time.

Creating engaging content is not easy. The trick is finding a company that will take the time to really get to know your brand and create a content marketing plan specifically tailored to your company’s needs.

Don’t get left in the digital dust! Click here to learn more about how we can help.

Source:http://endurancemktg.com/three-reasons-to-outsource-your-content-marketing

Outsource Content Writing in India

The beginning of the Web has led through the entire field of activities whether they are small business ventures, public services, government departments or journals. Each and every business whether commercial or private features a website to represent them which propagates its specific sphere of activity. For other viewpoints, we know people check-out: return to site. It's made easy-for the people to get the information they're wanting without wasting anytime and at the minimum of cost. But ironically having an internet site does not serve the reason. To discover additional info, consider checking out: visit. The internet sites content has to be updated, beneficial and should be beautiful enough to attract more and more clients.

Open In A New Browser Window is a provocative online library for more about how to provide for it. That is when content-writing comes into picture. Net content writing popularly referred to as content writing is the most crucial task that ought to be provided with the utmost interest. Thus, it's required for the content writer to help make the article as informative and reliable as you are able to. Content-writing must be very engrossing so that at the very first glimpse the audience is drawn towards it and he is kept fixed to this article.

Thus, content writing ought to be done especially for the target audience and it's smart to this research before-hand. If you think you know anything at all, you will possibly claim to read about visit our site. After that the content shouldn't be long-winded as most the web people dont have the patience to read lengthy articles with repetitive content. Henceforth it ought to be in a position to present the info precisely and shortly. As there are so many other web pages that are merely a click away Web content-writing must be very appealing. Therefore having an educational content or article becomes crucial.

In recent years it has been observed that organizations from all around the world have found India to be the heart of high quality content writing and web content writing answers. The reason is the economical use excellently published piece. Most of Indian content authors are famous for their high quality content writing skills and it will not be wrong to state that English language is given a completely new horizon by them. Majority of the content writing work is outsourced to India because Indian content writers possess exceptional writing and search engine marketing talents along with the desired knowledge.

Herein, youll receive the content published by the top content authors that are extremely adroit in the English language and also have a flair for writing, which is created in their body, despite the fact that English is not their mother-tongue. Seeing this episode, article writing services have grown significantly in India previously several years. Hence, you will find professionals, content writers and freelancers, in the area who've given particular boost for this market.

Outsource Content Writing in India

Source:http://thedatingdesk.com/index.php?do=/blog/1869/outsource-content-writing-in-india/